Flag Emblem Names: Charge, Coat of Arms, Seal & More
What is an emblem on a flag called?
An emblem on a flag is most commonly called a charge in heraldry and vexillology. “Charge” is a broad term for any symbol placed on a field (the background of the flag), including animals, stars, crosses, coats of arms, seals, and other distinctive marks that identify a nation, region, organization, or cause.
How the term changes depending on the design
While “charge” is the go-to technical word, people often use more specific names based on what the emblem actually is:
- Coat of arms: When the emblem is a full heraldic achievement or shield-based design (common on many national flags).
- Seal: When the design is a governmental seal used as the central symbol (seen on several U.S. state flags).
- Badge: A simplified identifying mark used by a group, unit, or organization.
- Device: A general word for a distinctive symbol, often used informally.
Why emblems appear on flags
Emblems serve as quick visual identifiers. A simple flag pattern can signal a shared tradition or geography, while a charge can add a specific story—such as a historical figure, cultural symbol, religious sign, or governmental authority. In some cases, the emblem is the main feature; in others, it complements stripes, borders, or color blocks.
What to call it in everyday conversation
If the goal is clarity rather than technical precision, “symbol” or “emblem” works well for most audiences. If the design is clearly a government mark, “seal” may be the most accurate everyday choice. For formal writing or flag-nerd accuracy, “charge” is usually the right term.
For a deeper breakdown of flag terminology and examples, see the full guide here: https://pacifiqua.com/what-is-an-emblem-on-a-flag-called/.
FAQ
What is the difference between a coat of arms and a seal on a flag?
A coat of arms is a heraldic design (often built around a shield), while a seal is an official governmental stamp-style emblem. On flags, coats of arms tend to be more heraldic and symbolic, while seals often include text and detailed scenes.
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